by Jay Wilburn In business, one marketing strategy is to picture an ideal customer. They go to the point of telling the entrepreneur to picture a single individual. You’re supposed to narrow it down to age, salary, gender, hobbies, where they live, the type of car they drive, what their family is like, etc. You …
A few years ago, the last year I was at Mid South Con in Memphis, Armand Rosamilia moderated a panel on blogging. There was one man that was a bit of a bigger name on the panel. It took me a while to come up with his name, but it was Cory Doctorow. He really …
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